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May 16 , 2008

Bed Bath and Beyond Enters the Baby Goods Marketplace with its buybuy BABY Stores

Bed Bath and Beyond Enters the Baby Goods Marketplace with its buybuy BABY Stores

May 16th, 2008 - Bed Bath and Beyond has acquired a new concept, buybuy BABY that will be a great fit for the 900 store chain; buybuy BABY was founded by Richard and Jeffrey Feinstein, after they left BBB. Their father, Leonard Feinstein, is the co-founder of Bed, Bath and Beyond, one of the largest household domestic chains in the country. buybuy BABY delivers an exceptional selection of products and tops it off with an unparalleled commitment to customer service. Their stores currently rank in size from 28,000 – 60,000 square feet and offer over 20,000 products to choose from including: high quality nursery and children’s furniture, infant and convertible car seats, complete feeding, nursing, bath, health and safety products, popular name brand toys, activity centers, learning and development products, a complete book and audio|visual department featuring a variety of educational and the latest entertainment CD’s and DVD’s, clothing and accessories, and a unique selection of ever changing seasonal items and holiday merchandise. They also offer computerized gift registry, home delivery, including furniture delivery and assembly, a private feeding room, and complimentary gift boxes and gift wrapping. “The response to this acquisition for Bed, Bath and Beyond has been exceptional by both the business community and our consumers,” noted Peter Russell, Director of Real Estate for Bed, Bath and Beyond.” There was clearly room for another large player in this category, and buybuy BABY is the perfect platform for us to build upon.”
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